Bring Change 2 Mind
Note from the Director:
Bring Change 2 Mind
by Susan Resko, The Balanced Mind Foundation Executive Director
Have you seen the campaign featuring actress Glenn Close and her sister which confronts, head-on, the stigma associated with mental illness?
The Balanced Mind Foundation wishes to thank Ms. Close for leading this campaign as well as several key participants who donated their time, talent and resources on behalf of the cause. The public service announcement for the initiative was directed by nine-time nominated and two-time Oscar winning director, Ron Howard. Two-time Grammy winning composer and singer, John Mayer, donated his song, Say, for use in the PSA.
Ms. Close also led the team of leading mental health organizations, called BringChange2Mind.org, to combat the stigma related to mental illness, which includes:
The Balanced Mind Foundation, a national advocacy organization dedicated to improving the lives of families raising children and teens living with bipolar disorder and related conditions;
Fountain House, a New York based, clubhouse model facility that provides people with mental illness access to education, employment and community;
Garen and Shari Staglin, founders of International Mental Health Research Organization (IMHRO), a renowned mental health charity committed to supporting research to help people with brain disease, and, ultimately, to find cures for schizophrenia, depression and bipolar, and
the watsons, advertising agency of record for Fountain House, which developed the multi-media creative campaign.
This is the first time an effort of this magnitude has been initiated, nationwide, to combat the stigma related to mental illness. Ms. Close’s interest in the project stems from the battles with mental illness she has witnessed first-hand among members of her own family, as well as her involvement with Fountain House. The Balanced Mind Foundation received funding from a very generous anonymous donor to contribute to an anti-stigma campaign—we are pleased for the opportunity to join such a talented, committed and well respected group.
You can watch the public service announcement here and I encourage you to watch the interviews of the people who participated in the project; they are quite moving and inspirational. I also encourage you to send this link to your siblings, friends, better halves, cousins and "battle buddies".
You too, can "Bring Change 2 Mind" and combat the stigma of mental illness. Be sure to read the other sections of this eNews for ideas on how you can join the cause.